G7 Platform for Net-zero and
Well-being in Life

Tokyu's Railway Lines Going out Power Saving Project "OFF & GO"

Japan
Tokyu Corporation / Tokyu Malls Development / Tokyu Power Supply
Case study of Tokyu Corporation / Tokyu Malls Development / Tokyu Power Supply

Why don't you turn OFF the lights at home and GO outside this summer?
Tokyu Corporation, Tokyu Malls Development, and Tokyu Power Supply, in cooperation with the Ministry of the Environment's Office for Promotion of Decarbonized Lifestyles, have implemented the "Tokyu's Railway Lines Going out Power Saving Project" to propose "OFF & GO" actions by turning off the lights at home and going out to shopping malls this summer, as was the case last winter, when electricity consumption is expected to increase. (From Tuesday, August 1, 2023 to Saturday, September 30, 2023)
This is a measure in support of the Environment's "National Movement for New and Prosperous Lifestyles toward Decarbonization," "electricity-saving tickets" is issued , which can be used at Shibuya Hikarie ShinQs, Futako Tamagawa Rise Shopping Center, Tokyu Department Store Tama-Plaza, and Grandberry Park from a special website. By presenting the ticket, participants can receive a variety of goods to prevent heat stroke.
This campaign is designed to encourage people to turn off the lights at home and go out, so that everyone can participate in "energy-saving behavior" while enjoying a more economical and fun way of spending time. As an effort to embody the "cool share" lifestyle recommended by the Ministry of the Environment, the campaign aimed to expand awareness of cool share and heat stroke countermeasures.

Country

Japan

Name of Organization

Tokyu Corporation / Tokyu Malls Development / Tokyu Power Supply

Further information

お出かけ節電プロジェクトOFF&GOアクション|東急沿線でお出かけしながら楽しく節電しませんか?
https://setsuden.tokyu.co.jp/Open in New Window